{"id":12675,"date":"2024-06-24T08:41:31","date_gmt":"2024-06-24T05:41:31","guid":{"rendered":"https:\/\/www.hosting.com.tr\/blog\/?p=12675"},"modified":"2024-06-24T08:41:35","modified_gmt":"2024-06-24T05:41:35","slug":"tld","status":"publish","type":"post","link":"https:\/\/www.hosting.com.tr\/blog\/tld\/","title":{"rendered":"TLD (Top Level Domain) Nedir? \u00dcst D\u00fczey Alan Ad\u0131 Uzant\u0131lar\u0131 Hakk\u0131nda Her \u015eey"},"content":{"rendered":"\n<p>TLD, web sitenizi olu\u015fturmak istedi\u011finizde bir alan ad\u0131 se\u00e7erken g\u00f6z \u00f6n\u00fcnde bulundurman\u0131z gereken temel \u00f6gelerden biridir. Peki TLD tam olarak nedir ve i\u015fletmeniz i\u00e7in en iyi TDL\u2019yi nas\u0131l se\u00e7ersiniz?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tld-nedir\">TLD Nedir?<\/h2>\n\n\n\n<p>Top-level domain (TLD) yani \u00fcst d\u00fczey alan ad\u0131, bir alan ad\u0131n\u0131n son noktadan sonraki k\u0131sm\u0131n\u0131 temsil eder. Alan ad\u0131 uzant\u0131lar\u0131 olarak da bilinen TLD&#8217;ler, bir web sitesinin amac\u0131 veya co\u011frafi alan\u0131 gibi baz\u0131 y\u00f6nlerini tan\u0131maya yard\u0131mc\u0131 olabilir. \u00d6rne\u011fin www.hosting.com.tr alan ad\u0131nda &#8220;.tr&#8221; \u00fcst d\u00fczey alan ad\u0131d\u0131r.<\/p>\n\n\n\n<p>Temel olarak iki t\u00fcr \u00fcst d\u00fczey alan ad\u0131 vard\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>.TR gibi \u00fclke kodlu \u00fcst d\u00fczey alan adlar\u0131 (ccTLD&#8217;ler)<\/li><li>.COM gibi jenerik \u00fcst d\u00fczey alan adlar\u0131 (gTLD&#8217;ler).<\/li><\/ul>\n\n\n\n<p>\u00dcst d\u00fczey alan adlar\u0131 (TLD&#8217;ler) ba\u015flang\u0131\u00e7ta a\u00e7\u0131k ve belirli bir ama\u00e7la tan\u0131t\u0131ld\u0131, bu y\u00fczden se\u00e7enekler ba\u015flang\u0131\u00e7ta \u00e7ok s\u0131n\u0131rl\u0131yd\u0131. Zaman i\u00e7inde, \u00f6zellikle 2011 y\u0131l\u0131nda ICANN&#8217;in &#8220;New gTLD Program (Yeni gTLD Program\u0131) &#8220;n\u0131n ba\u015flat\u0131lmas\u0131yla k\u0131s\u0131tlamalar son buldu. Bu program, \u015firketlerin kendi benzersiz TLD&#8217;leri i\u00e7in ba\u015fvurmalar\u0131na izin vererek mevcut alan ad\u0131 uzant\u0131lar\u0131n\u0131n \u00f6nemli \u00f6l\u00e7\u00fcde geni\u015flemesine neden oldu.<\/p>\n\n\n\n<p>ICANN&#8217;e g\u00f6re 2020 y\u0131l\u0131nda 1.500&#8217;\u00fcn \u00fczerinde TLD vard\u0131 ve bu say\u0131 her ge\u00e7en g\u00fcn daha fazla art\u0131yor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tld-nasil-calisir\">TLD Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"880\" src=\"https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-nasil-calisir.png\" alt=\"\" class=\"wp-image-12690\" srcset=\"https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-nasil-calisir.png 900w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-nasil-calisir-300x293.png 300w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-nasil-calisir-768x751.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption>Kaynak: ahrefs<\/figcaption><\/figure><\/div>\n\n\n\n<p>Alan Ad\u0131 Sistemi (DNS) hiyerar\u015fisinde TLD (\u00dcst D\u00fczey Alan Ad\u0131), k\u00f6k b\u00f6lgesinden sonraki ilk dura\u011f\u0131 tan\u0131mlar. Ayr\u0131ca, DNS arama s\u00fcrecinde (DNS \u00e7\u00f6z\u00fcmlemesi) son derece hayati bir role sahiptir. Bir kullan\u0131c\u0131 taray\u0131c\u0131s\u0131na abc.net gibi bir alan ad\u0131 yazd\u0131\u011f\u0131nda, Recursive DNS sunucusu TLD sunucusu da dahil olmak \u00fczere bir\u00e7ok sunucuyla ileti\u015fim kurarak ilgili IP adresini arar. Bu durumda, TLD .net oldu\u011fundan, yinelemeli DNS sunucusu .net uzant\u0131l\u0131 t\u00fcm alan adlar\u0131ndan sorumlu TLD sunucusuyla ileti\u015fim kuracakt\u0131r. Daha sonra arama, \u00f6zyinelemeli DNS sunucusu istenen IP adresini abc.net&#8217;in yetkili DNS sunucusundan alana kadar devam eder.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"populer-top-level-domain-tld-uzantilari\">Pop\u00fcler Top Level Domain (TLD) Uzant\u0131lar\u0131<\/h2>\n\n\n\n<p>A\u015fa\u011f\u0131daki listede pop\u00fcler TDL&#8217;lerin bir listesini ve kullan\u0131m durumlar\u0131na ili\u015fkin y\u00fczdeleri bulabilirsiniz:<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Rank<\/strong><\/td><td><strong>TLD<\/strong><\/td><td><strong>TLD Kullanan Web Sitelerinin Y\u00fczdesi<\/strong><\/td><\/tr><tr><td>1<\/td><td>.com<\/td><td>%49.2<\/td><\/tr><tr><td>2<\/td><td>.org<\/td><td>%4.6<\/td><\/tr><tr><td>3<\/td><td>.ru<\/td><td>%4.0<\/td><\/tr><tr><td>4<\/td><td>.net<\/td><td>%3.0<\/td><\/tr><tr><td>5<\/td><td>.de<\/td><td>%2.4<\/td><\/tr><tr><td>6<\/td><td>.uk<\/td><td>%2.1<\/td><\/tr><tr><td>7<\/td><td>.au<\/td><td>%1.7<\/td><\/tr><tr><td>8<\/td><td>.fr<\/td><td>%1.6<\/td><\/tr><tr><td>9<\/td><td>.in<\/td><td>%1.5<\/td><\/tr><tr><td>10<\/td><td>.br<\/td><td>%1.4<\/td><\/tr><tr><td>11<\/td><td>.jp<\/td><td>%1.4<\/td><\/tr><tr><td>12<\/td><td>.it<\/td><td>%1.2<\/td><\/tr><tr><td>13<\/td><td>.ir<\/td><td>%1.1<\/td><\/tr><tr><td>14<\/td><td>.pl<\/td><td>%1.1<\/td><\/tr><tr><td>15<\/td><td>.ca<\/td><td>%1.0<\/td><\/tr><tr><td>16<\/td><td>.nl<\/td><td>%0.9<\/td><\/tr><tr><td>17<\/td><td>.ua<\/td><td>%0.8<\/td><\/tr><tr><td>18<\/td><td>.vn<\/td><td>%0.7<\/td><\/tr><tr><td>19<\/td><td>.tr<\/td><td>%0.7<\/td><\/tr><tr><td>20<\/td><td>.co<\/td><td>%0.7<\/td><\/tr><tr><td>21<\/td><td>.cz<\/td><td>%0.6<\/td><\/tr><tr><td>22<\/td><td>.es<\/td><td>%0.6<\/td><\/tr><tr><td>23<\/td><td>.gr<\/td><td>%0.5<\/td><\/tr><tr><td>24<\/td><td>.ch<\/td><td>%0.5<\/td><\/tr><tr><td>25<\/td><td>.info<\/td><td>%0.5<\/td><\/tr><tr><td>26<\/td><td>.cn<\/td><td>%0.5<\/td><\/tr><tr><td>27<\/td><td>.eu<\/td><td>%0.5<\/td><\/tr><tr><td>28<\/td><td>.za<\/td><td>%0.5<\/td><\/tr><tr><td>29<\/td><td>.io<\/td><td>%0.5<\/td><\/tr><tr><td>30<\/td><td>.il<\/td><td>%0.5<\/td><\/tr><tr><td>31<\/td><td>.id<\/td><td>%0.4<\/td><\/tr><tr><td>32<\/td><td>.tw<\/td><td>%0.4<\/td><\/tr><tr><td>33<\/td><td>.kr<\/td><td>%0.4<\/td><\/tr><tr><td>34<\/td><td>.mx<\/td><td>%0.4<\/td><\/tr><tr><td>35<\/td><td>.ro<\/td><td>%0.4<\/td><\/tr><tr><td>36<\/td><td>.be<\/td><td>%0.4<\/td><\/tr><tr><td>37<\/td><td>.ar<\/td><td>%0.4<\/td><\/tr><tr><td>38<\/td><td>.se<\/td><td>%0.4<\/td><\/tr><tr><td>39<\/td><td>.hu<\/td><td>%0.3<\/td><\/tr><tr><td>40<\/td><td>.nz<\/td><td>%0.3<\/td><\/tr><tr><td>41<\/td><td>.at<\/td><td>%0.3<\/td><\/tr><tr><td>42<\/td><td>.cl<\/td><td>%0.3<\/td><\/tr><tr><td>43<\/td><td>.dk<\/td><td>%0.3<\/td><\/tr><tr><td>44<\/td><td>.by<\/td><td>%0.3<\/td><\/tr><tr><td>45<\/td><td>.sk<\/td><td>%0.2<\/td><\/tr><tr><td>46<\/td><td>.us<\/td><td>%0.2<\/td><\/tr><tr><td>47<\/td><td>.no<\/td><td>%0.2<\/td><\/tr><tr><td>48<\/td><td>.xyz<\/td><td>%0.2<\/td><\/tr><tr><td>49<\/td><td>.\u0440\u0444<\/td><td>%0.2<\/td><\/tr><tr><td>50<\/td><td>.me<\/td><td>%0.2<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tld-turleri-ve-arasindaki-farklar\">TLD T\u00fcrleri ve Aras\u0131ndaki Farklar<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-1024x576.jpeg\" alt=\"\" class=\"wp-image-12692\" srcset=\"https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-1024x576.jpeg 1024w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-300x168.jpeg 300w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-768x432.jpeg 768w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-990x556.jpeg 990w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-470x264.jpeg 470w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-640x360.jpeg 640w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-215x120.jpeg 215w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-414x232.jpeg 414w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-130x73.jpeg 130w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar-187x105.jpeg 187w, https:\/\/www.hosting.com.tr\/blog\/wp-content\/uploads\/2024\/06\/tld-turleri-ve-arasindaki-farklar.jpeg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>T\u00fcm alan ad\u0131 uzant\u0131lar\u0131 temel olarak iki gruba ayr\u0131labilir: \u00dclkeye \u00f6zg\u00fc ve jenerik TLD&#8217;ler.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-country-code-top-level-domains-cctlds\">1. Country code top-level domains (ccTLDs)<\/h3>\n\n\n\n<p>ccTLD (\u00dclke Kodlu \u00dcst D\u00fczey Alan Adlar\u0131) olarak da bilinen \u00fclke alan ad\u0131 uzant\u0131lar\u0131, her biri bir \u00fclke veya b\u00f6lgeye atanan iki harfli ISO kodlar\u0131n\u0131 temel al\u0131r. \u015eu anda d\u00fcnya \u00e7ap\u0131nda 300&#8217;den fazla ccTLD bulunmaktad\u0131r. Baz\u0131 ccTLD&#8217;ler kay\u0131t i\u00e7in ilgili \u00fclkede ikamet etmeyi veya bulunmay\u0131 gerektirirken, baz\u0131lar\u0131 bu t\u00fcr k\u0131s\u0131tlamalar olmaks\u0131z\u0131n d\u00fcnya \u00e7ap\u0131nda herkes taraf\u0131ndan kullan\u0131labilir.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>T\u00fcrkiye i\u00e7in . TR<\/li><li>Almanya i\u00e7in .DE<\/li><li>Fransa i\u00e7in .FR<\/li><li>ABD i\u00e7in .US<\/li><\/ul>\n\n\n\n<p>Her ne kadar \u00fclkeye ya da b\u00f6lgeye atanm\u0131\u015f olsa da, baz\u0131 ccTLD&#8217;ler bug\u00fcn farkl\u0131 kullan\u0131m ama\u00e7lar\u0131na hizmet etmektedir. \u00d6rne\u011fin, ba\u015flang\u0131\u00e7ta Karayipler&#8217;deki \u0130ngiliz deniza\u015f\u0131r\u0131 b\u00f6lgesi Anguilla&#8217;ya tahsis edilen .AI, bug\u00fcn, \u00e7o\u011funlukla yapay zeka ile ilgili internet varl\u0131klar\u0131 i\u00e7in kullan\u0131lmaktad\u0131r.<\/p>\n\n\n\n<p><strong>Uluslararas\u0131la\u015ft\u0131r\u0131lm\u0131\u015f \u00fclke kodlu alan adlar\u0131 (IDN ccTLD&#8217;ler)<\/strong><\/p>\n\n\n\n<p>Geleneksel ccTLD&#8217;lere ek olarak, \u00fclke alan adlar\u0131n\u0131n yerel yaz\u0131 sistemlerinde kullan\u0131lmas\u0131n\u0131 m\u00fcmk\u00fcn k\u0131lan uluslararas\u0131la\u015ft\u0131r\u0131lm\u0131\u015f alan adlar\u0131 (IDN ccTLD&#8217;ler) da vard\u0131r. Bunlar \u00f6zellikle Latin olmayan karakterlerin kullan\u0131ld\u0131\u011f\u0131 \u00fclkelerde \u00f6nemlidir.<\/p>\n\n\n\n<p>IDN ccTLD \u00f6rnek<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Rusya i\u00e7in .\u0440\u0444<\/li><li>.\u53f0\u7063 Tayvan i\u00e7in<\/li><li>.\u4e2d\u56fd \u00c7in i\u00e7in<\/li><\/ul>\n\n\n\n<p>Bu alan adlar\u0131, kullan\u0131c\u0131lar\u0131n web adreslerini kendi komut dosyalar\u0131nda yazmalar\u0131na ve tan\u0131malar\u0131na olanak tan\u0131yarak internette eri\u015filebilirli\u011fi ve yerelle\u015ftirmeyi \u00f6nemli \u00f6l\u00e7\u00fcde geli\u015ftirir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-jenerik-tlds-gtlds\">2. Jenerik TLDs (gTLDs)<\/h3>\n\n\n\n<p>Genel veya jenerik alan adlar\u0131 herhangi bir \u00fclkeye ait de\u011fildir, ancak her bir uzant\u0131n\u0131n ilgili bir anlam\u0131 vard\u0131r. Genellikle iki harften olu\u015fan \u00fclkeye \u00f6zg\u00fc TLD&#8217;lerin aksine gTLD&#8217;lerde her zaman en az \u00fc\u00e7 harf bulunur.<\/p>\n\n\n\n<p>ICANN y\u00f6nergeleri g\u00fcncellenmeden \u00f6nce sadece 22 gTLD vard\u0131. Bug\u00fcn ise aralar\u0131ndan se\u00e7im yapabilece\u011finiz 1.200&#8217;\u00fcn \u00fczerinde farkl\u0131 gTLD bulunmaktad\u0131r. Bu geni\u015fleme, web sitesi sahipleri i\u00e7in daha fazla esneklik ve ki\u015fiselle\u015ftirme sa\u011flar, \u00e7evrimi\u00e7i markala\u015fma i\u00e7in yarat\u0131c\u0131 olanaklar sunar ve alan adlar\u0131n\u0131n web sitesinin i\u00e7eri\u011fi ve karakteriyle daha iyi e\u015fle\u015fmesini sa\u011flar.<\/p>\n\n\n\n<p>Jenerik TLD&#8217;ler a\u015fa\u011f\u0131daki \u015fekilde 6\u2019ya ayr\u0131labilir:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Sponsored alan ad\u0131 uzant\u0131lar\u0131&nbsp;<\/li><li>Non-sponsored alan ad\u0131 uzant\u0131lar\u0131&nbsp;<\/li><li>Yeni alan ad\u0131 uzant\u0131lar\u0131<\/li><li>Co\u011frafi TLD&#8217;ler<\/li><li>Uluslararas\u0131la\u015ft\u0131r\u0131lm\u0131\u015f TLD&#8217;ler<\/li><li>Marka gTLD&#8217;leri<\/li><\/ul>\n\n\n\n<p>Sponsorlu olmayan TLD&#8217;ler ICANN arac\u0131l\u0131\u011f\u0131yla do\u011frudan k\u00fcresel internet toplulu\u011fu taraf\u0131ndan belirlenen genel politikalar alt\u0131nda faaliyet g\u00f6sterirken, sponsorlu TLD&#8217;ler belirli topluluklar\u0131 hedef al\u0131r ve onlar taraf\u0131ndan y\u00f6netilir ve finanse edilir.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"non-sponsored-tlds-utld\"><strong>Non-sponsored TLDs (uTLD)<\/strong><\/h4>\n\n\n\n<p>Bu TLD&#8217;ler genel olarak kullan\u0131labilir ve belirli bir topluluk veya sekt\u00f6rle s\u0131n\u0131rl\u0131 de\u011fildir.<\/p>\n\n\n\n<p>Sponsorsuz \u00fcst d\u00fczey alan adlar\u0131 (sponsorsuz TLD&#8217;ler) ba\u015flang\u0131\u00e7ta belirli topluluklar veya sekt\u00f6rler taraf\u0131ndan kullan\u0131lmak \u00fczere tasarlanm\u0131\u015ft\u0131r. Genellikle ba\u011f\u0131ms\u0131z bir kurum taraf\u0131ndan y\u00f6netilen sponsorlu TLD&#8217;lerin aksine sponsorsuz alan adlar\u0131 ICANN ve Internet Society&#8217;nin do\u011frudan denetimi alt\u0131ndad\u0131r. Bu kurumlar, bu alan adlar\u0131n\u0131 denetlemekten ve koordine etmekten, internetin k\u00fcresel politikalar\u0131 ve y\u00f6neti\u015fim yap\u0131s\u0131 ile uyumlu olmalar\u0131n\u0131 sa\u011flamaktan sorumludur.<\/p>\n\n\n\n<p>Sponsorsuz TLD&#8217;lere baz\u0131 \u00f6rnekler a\u015fa\u011f\u0131dakileri i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>.COM<\/li><li>.INFO<\/li><li>.NET<\/li><li>.ORG<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"sponsored-tlds-stld\"><strong>Sponsored TLDs (sTLD)<\/strong><\/h4>\n\n\n\n<p>Sponsorlu TLD&#8217;ler, bu alan adlar\u0131n\u0131n kullan\u0131m\u0131na ili\u015fkin kurallar\u0131 da belirleyen belirli bir topluluk veya sekt\u00f6r taraf\u0131ndan y\u00f6netilir.<\/p>\n\n\n\n<p>Sponsorlu \u00fcst d\u00fczey alan adlar\u0131 (sTLD&#8217;ler), bu alan adlar\u0131n\u0131 finanse eden belirli kurulu\u015flar veya \u00e7\u0131kar gruplar\u0131 taraf\u0131ndan y\u00f6netilir. Bu sponsorlar, alan adlar\u0131n\u0131n tahsisi i\u00e7in genellikle kendi topluluklar\u0131n\u0131n ihtiya\u00e7 ve kriterlerine g\u00f6re uyarlanm\u0131\u015f kendi kurallar\u0131n\u0131 tan\u0131mlama imkan\u0131na sahiptir.<\/p>\n\n\n\n<p>Sponsorlu TLD&#8217;lere (sTLD&#8217;ler) baz\u0131 \u00f6rnekler a\u015fa\u011f\u0131dakileri i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>.AERO (havac\u0131l\u0131k end\u00fcstrisi)<\/li><li>.EDU (\u00f6zellikle ABD&#8217;deki e\u011fitim kurumlar\u0131)<\/li><li>.MUSEUM (m\u00fczeler)<\/li><li>.COOP (kooperatifler)<\/li><li>.JOBS (insan kaynaklar\u0131 y\u00f6netimi)<\/li><\/ul>\n\n\n\n<p>Bir ba\u015fka \u00e7arp\u0131c\u0131 \u00f6rnek de, yaln\u0131zca ABD ordusu taraf\u0131ndan kullan\u0131lan ve tahsisi s\u0131k\u0131 bir \u015fekilde d\u00fczenlenen .MIL alan\u0131d\u0131r.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"yeni-tld-ler-ntld\"><span id=\"yeni-tldler-ntld\"><strong>Yeni TLD&#8217;ler (nTLD)<\/strong><\/span><\/h4>\n\n\n\n<p>NTLD&#8217;ler, i\u015fletmelerin ve bireylerin \u00e7evrimi\u00e7i varl\u0131klar\u0131n\u0131 daha hassas bir \u015fekilde uyarlamalar\u0131na ve di\u011ferlerinden \u00f6ne \u00e7\u0131kmalar\u0131na olanak tan\u0131yan sekt\u00f6r, ilgi alan\u0131 ve toplulu\u011fa \u00f6zg\u00fc alanlar dahil olmak \u00fczere \u00e7ok \u00e7e\u015fitli se\u00e7enekleri kapsar.<\/p>\n\n\n\n<p>Yeni gTLD&#8217;lerin \u00e7o\u011fu asl\u0131nda \u015firketler taraf\u0131ndan kontrol edilen sponsorlu alan adlar\u0131d\u0131r. Bu yeni TLD&#8217;ler, ICANN&#8217;in yeni gTLD program\u0131n\u0131n 2013&#8217;te ba\u015flamas\u0131ndan bu yana ba\u015flat\u0131lan t\u00fcm TLD&#8217;leri i\u00e7erir.<\/p>\n\n\n\n<p>Yeni TLD&#8217;lerin baz\u0131 \u00f6rnekleri a\u015fa\u011f\u0131dakileri i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>.TECH<\/li><li>.BLOG<\/li><li>.PHOTO<\/li><li>.IMMOBILIEN<\/li><\/ul>\n\n\n\n<p>Yeni TLD&#8217;ler aras\u0131nda \u00f6zel t\u00fcrler de bulunmaktad\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Co\u011frafi TLD&#8217;ler<\/li><li>Uluslararas\u0131la\u015ft\u0131r\u0131lm\u0131\u015f gTLD&#8217;ler<\/li><li>Marka TLD&#8217;leri<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"cografi-tld-ler-geotld\"><span id=\"cografi-tldler-geotld\"><strong>Co\u011frafi TLD&#8217;ler (geoTLD)<\/strong><\/span><\/h4>\n\n\n\n<p>Co\u011frafi TLD&#8217;ler (geoTLD&#8217;ler), belirli co\u011frafi, kentsel veya b\u00f6lgesel kimlikleri hedefleyen domain alan\u0131ndaki yeniliklerden biridir. \u015eehirlerin, b\u00f6lgelerin ve hatta t\u00fcm \u00fclkelerin miraslar\u0131n\u0131, k\u00fclt\u00fcrlerini veya co\u011frafi konumlar\u0131n\u0131 yans\u0131tan a\u00e7\u0131k\u00e7a tan\u0131nabilir bir web adresi ile dijital varl\u0131klar\u0131n\u0131 vurgulamalar\u0131na olanak tan\u0131r.<\/p>\n\n\n\n<p>Baz\u0131 geoTLD \u00f6rnekleri a\u015fa\u011f\u0131dakileri i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>.istanbul<\/li><li>.berlin<\/li><li>.londra<\/li><li>.tokyo<\/li><\/ul>\n\n\n\n<p>Bu TLD&#8217;ler genellikle topluluklar\u0131n\u0131 \u00e7evrimi\u00e7i ortamda temsil etmek ve tan\u0131tmakla ilgilenen yerel makamlar veya kurulu\u015flar taraf\u0131ndan y\u00f6netilir.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"uluslararasilastirilmis-tld-ler-idn-ler\"><span id=\"uluslararasilastirilmis-tldler-idnler\"><strong>Uluslararas\u0131la\u015ft\u0131r\u0131lm\u0131\u015f TLD&#8217;ler (IDN&#8217;ler)<\/strong><\/span><\/h4>\n\n\n\n<p>Uluslararas\u0131la\u015ft\u0131r\u0131lm\u0131\u015f TLD&#8217;ler (IDN&#8217;ler) Latin olmayan yaz\u0131 sistemlerinin kullan\u0131m\u0131na olanak sa\u011flayarak alan ad\u0131 alan\u0131nda \u00f6nemli bir geli\u015fmeyi temsil etmektedir. \u0130nsanlar art\u0131k Kiril, \u00c7ince, Arap\u00e7a veya di\u011fer yerel alfabeler gibi alfabelerde alan ad\u0131 kayd\u0131 yapabildi\u011finden, bu durum interneti k\u00fcresel bir kullan\u0131c\u0131 taban\u0131na a\u00e7maktad\u0131r.<\/p>\n\n\n\n<p>Uluslararas\u0131la\u015ft\u0131r\u0131lm\u0131\u015f jenerik \u00fcst d\u00fczey alan adlar\u0131na (gTLD IDN&#8217;ler) baz\u0131 \u00f6rnekler a\u015fa\u011f\u0131dakileri i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8220;.\u4f01\u4e1a&#8221; (xn--vhquv), \u00c7ince&#8217;de &#8220;\u015firket&#8221; anlam\u0131na gelmektedir.<\/li><li>&#8220;.\u0938\u0902\u0917\u0920\u0928&#8221; (xn--i1b6b1a6a2e), Hint\u00e7e&#8217;de &#8220;organizasyon&#8221; anlam\u0131na gelir.<\/li><li>&#8220;.\u043e\u0440\u0433&#8221; (xn--c1avg), &#8220;.org &#8220;un Kiril alfabesiyle yaz\u0131lm\u0131\u015f versiyonudur.<\/li><\/ul>\n\n\n\n<p>Bu gTLD&#8217;ler, kullan\u0131c\u0131lar\u0131n \u00e7e\u015fitli d\u00fcnya alfabelerindeki alan adlar\u0131n\u0131 kullanmalar\u0131na olanak tan\u0131yarak interneti geni\u015fletmekte ve k\u00fcresel a\u011fda dil \u00e7e\u015fitlili\u011fini te\u015fvik etmektedir.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"marka-gtld-si\"><span id=\"marka-gtldsi\"><strong>Marka gTLD&#8217;si<\/strong><\/span><\/h4>\n\n\n\n<p>Marka gTLD&#8217;leri, \u015firketlerin benzersiz ve markaya \u00f6zg\u00fc bir \u00fcst d\u00fczey alan ad\u0131 arac\u0131l\u0131\u011f\u0131yla \u00e7evrimi\u00e7i marka varl\u0131klar\u0131n\u0131 g\u00fc\u00e7lendirmelerine olanak tan\u0131yan alan ad\u0131 sistemindeki bir yeniliktir. Bu \u00f6zelle\u015ftirilmi\u015f alan ad\u0131 uzant\u0131lar\u0131, markalara uyumlu ve kontroll\u00fc bir dijital ekosistem olu\u015fturma f\u0131rsat\u0131 sunar. \u015eirketler bu \u00f6zel alan adlar\u0131n\u0131 kullanarak marka kimliklerini \u00e7evrimi\u00e7i ortamda net bir \u015fekilde vurgulayabilir ve m\u00fc\u015fteriler, ortaklar ve payda\u015flarla daha do\u011frudan bir ba\u011flant\u0131 kurabilir.<\/p>\n\n\n\n<p>Marka gTLD&#8217;lerine baz\u0131 \u00f6rnekler a\u015fa\u011f\u0131dakileri i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>.GOOGLE<\/li><li>.BMW<\/li><li>.APPLE<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"web-siteniz-ve-isletmeniz-icin-en-iyi-ust-duzey-alan-adi-uzantisini-nasil-secmelisiniz\">Web Siteniz ve \u0130\u015fletmeniz \u0130\u00e7in En \u0130yi \u00dcst D\u00fczey Alan Ad\u0131 Uzant\u0131s\u0131n\u0131 Nas\u0131l Se\u00e7melisiniz?<\/h2>\n\n\n\n<p>A\u015fa\u011f\u0131daki listede i\u015fletmeniz ve web siteniz i\u00e7in \u00fcst d\u00fczey alan ad\u0131 se\u00e7erken yararlanabilece\u011finiz baz\u0131 ipu\u00e7lar\u0131n\u0131 bulabilirsiniz:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u0130\u015fletmenizin \u00f6zelliklerine uygun bir Top Level Domain se\u00e7in<\/strong>.<\/li><li><strong>Domain ad\u0131n\u0131z\u0131 k\u0131sa tutun<\/strong>. Bu \u015fekilde a\u00e7\u0131k ve net olursunuz ve ziyaret\u00e7ileriniz taray\u0131c\u0131lar\u0131na alan ad\u0131n\u0131z\u0131 yazarken kafalar\u0131 kar\u0131\u015fmaz.<\/li><li>SLD&#8217;nizin ve se\u00e7ti\u011finiz TLD&#8217;nin kombinasyonu zaten al\u0131nm\u0131\u015f olabilir. Bu y\u00fczden <strong>kullan\u0131labilirli\u011fi kontrol edin<\/strong>.\u00a0<\/li><li><strong>Pazar\u0131n\u0131z\u0131 hedefleyin<\/strong>. Belirli bir b\u00f6lgeye odaklanmak istemeniz durumunda belirli bir ccTLD se\u00e7in.<\/li><li><strong>Markan\u0131zla tam bir e\u015fle\u015fme sa\u011flay\u0131n<\/strong>. Yanl\u0131\u015f yaz\u0131lmam\u0131\u015f bir alan ad\u0131 kay\u0131t etti\u011finizden emin olun. Bu ziyaret\u00e7ilerinizin kafas\u0131n\u0131 kar\u0131\u015ft\u0131rabilir.<\/li><li><strong>.com<\/strong>, <strong>.org<\/strong>, <strong>.net<\/strong> ve <strong>.info<\/strong> gibi pop\u00fcler TLD&#8217;ler genellikle normal kullan\u0131c\u0131lar taraf\u0131ndan daha g\u00fcvenilir olarak kabul edilir. Bu y\u00fczden e\u011fer m\u00fcmk\u00fcnse, bu <strong>alan ad\u0131 uzant\u0131lar\u0131ndan birini se\u00e7in<\/strong>.<\/li><li>Yeni gTLD&#8217;leri kullanmay\u0131 d\u00fc\u015f\u00fcn\u00fcn. \u00c7\u00fcnk\u00fc daha yeni bir TLD se\u00e7erek i\u015fletmenizi rakiplerinizden ay\u0131rabilirsiniz.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"ust-duzey-alan-adi-yonetimini-kim-yapiyor\">\u00dcst D\u00fczey Alan Ad\u0131 Y\u00f6netimini Kim Yap\u0131yor?<\/h2>\n\n\n\n<p>TLD&#8217;lerin y\u00f6netiminden ICANN sorumludur. A\u00e7\u0131l\u0131m\u0131 Internet Corporation for Assigned Names and Numbers olan bu kurulu\u015f, asl\u0131nda kar amac\u0131 g\u00fctmeyen bir kurulu\u015ftur.&nbsp;<\/p>\n\n\n\n<p>ICANN\/IANA belirli \u00fcst d\u00fczey alan adlar\u0131 i\u00e7in baz\u0131 sorumluluklar\u0131 di\u011fer kurulu\u015flara devretmektedir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tld-ve-seo-iliskisi\">TLD ve SEO \u0130li\u015fkisi<\/h2>\n\n\n\n<p>TLD se\u00e7imi, web sitenizin arama motoru optimizasyonu (SEO) \u00e7al\u0131\u015fmalar\u0131n\u0131 etkileyebilir. Google&#8217;\u0131n algoritmalar\u0131n\u0131n t\u00fcm TLD&#8217;lere e\u015fit davrand\u0131\u011f\u0131 do\u011fru olsa da, kullan\u0131c\u0131 davran\u0131\u015f\u0131 alan ad\u0131 uzant\u0131s\u0131na ba\u011fl\u0131 olarak farkl\u0131l\u0131k g\u00f6sterebilir.\u00a0<\/p>\n\n\n\n<p><strong>G\u00fcvenilirlik ve G\u00fcven:<\/strong> .com, .org ve .net gibi geleneksel TLD&#8217;ler genellikle g\u00fcvenilirlik ve g\u00fcven ile ili\u015fkilendirilir. Kullan\u0131c\u0131lar bu alan ad\u0131 uzant\u0131lar\u0131na sahip web sitelerine daha fazla g\u00fcvenme e\u011filimindedir ve bu da dolayl\u0131 olarak SEO&#8217;nuzu etkileyebilir.<\/p>\n\n\n\n<p><strong>Anahtar Kelime Alaka D\u00fczeyi:<\/strong> Alan ad\u0131n\u0131za alakal\u0131 anahtar kelimeler eklerseniz SEO \u00e7al\u0131\u015fmalar\u0131n\u0131za katk\u0131da bulunabilirler. \u00d6rne\u011fin, tesisat i\u015fi yap\u0131yorsan\u0131z &#8220;www.abctesisat.com&#8221; gibi bir alan ad\u0131, web sitenizin s\u0131hhi tesisatla ilgili anahtar kelimeler i\u00e7in daha \u00fcst s\u0131ralarda yer almas\u0131na yard\u0131mc\u0131 olabilir.<\/p>\n\n\n\n<p><strong>Co\u011frafi hedefleme:<\/strong> \u00dclke kodu TLD&#8217;leri (ccTLD&#8217;ler) web sitenizin yerel aramalarda \u00fcst s\u0131ralarda yer almas\u0131na yard\u0131mc\u0131 olabilir. Yerel bir i\u015fletmeyseniz, ccTLD kullanmak hedef b\u00f6lgenizdeki <a href=\"https:\/\/www.hosting.com.tr\/blog\/seo-nedir\/\">SEO&#8217;nuz i\u00e7in<\/a> faydal\u0131 olabilir.<\/p>\n\n\n\n<p><strong>Ni\u015f Alaka D\u00fczeyi:<\/strong> Ni\u015finizle alakal\u0131 bir alan ad\u0131 uzant\u0131s\u0131 kullanmak, hem kullan\u0131c\u0131lara hem de arama motorlar\u0131na web sitenizin belirli bir konuya odakland\u0131\u011f\u0131 sinyalini vererek ilgili anahtar kelimeler i\u00e7in s\u0131ralaman\u0131z\u0131 iyile\u015ftirebilir.<\/p>\n\n\n\n<p>TLD se\u00e7iminin SEO \u00fczerinde dolayl\u0131 bir etkisi olsa da bunun bir\u00e7ok fakt\u00f6rden yaln\u0131zca biri oldu\u011funu bilmeniz \u00f6nemlidir. Y\u00fcksek kaliteli i\u00e7erik, backlink\u2019ler, web sitesi h\u0131z\u0131 ve mobil uyumluluk, web sitenizin arama motoru sonu\u00e7 sayfalar\u0131ndaki (SERP&#8217;ler) s\u0131ralamas\u0131nda hala daha kritik rol oynamaktad\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tld-ust-duzey-alan-adi-nasil-kayit-edilir\">TLD \u00dcst D\u00fczey Alan Ad\u0131 Nas\u0131l Kay\u0131t Edilir?<\/h2>\n\n\n\n<p>Bir alan ad\u0131 kaydetmenin en kolay yolu, hosting sa\u011flay\u0131c\u0131lar\u0131ndan veya \u0130nternet Tahsisli Say\u0131lar ve \u0130simler Kurumu (ICANN) taraf\u0131ndan akredite edilmi\u015f kurulu\u015flardan bir alan ad\u0131 sat\u0131n almakt\u0131r.&nbsp;<\/p>\n\n\n\n<p>Bu noktada domain ve hosting sekt\u00f6r\u00fcn\u00fcn \u00f6nemli \u015firketlerinden biri olan Hosting.com.tr, web sitenizi kurmadan \u00f6nce kaliteli hizmet anlay\u0131\u015f\u0131yla her ihtiyaca uygun \u00e7\u00f6z\u00fcmlerle size destek olur.<\/p>\n\n\n\n<p>Web siteniz i\u00e7in bir TDL \u00fcst d\u00fczey alan ad\u0131 kaydetmek istedi\u011finizde, Hosting.com.tr&#8217;ye gelerek akl\u0131n\u0131zdaki domaini hemen kaydedebilir, uygun fiyatlar ve profesyonel domain y\u00f6netim deste\u011fi ile domain tescilinizi yapt\u0131rabilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"web-sitenizin-domain-uzantisini-nasil-degistirebilirsiniz\">Web Sitenizin Domain Uzant\u0131s\u0131n\u0131 Nas\u0131l De\u011fi\u015ftirebilirsiniz?<\/h2>\n\n\n\n<p>Bir alan ad\u0131n\u0131 belirli bir uzant\u0131yla kaydettikten sonra de\u011fi\u015ftiremezsiniz. Farkl\u0131 bir uzant\u0131ya sahip ayn\u0131 ad, farkl\u0131 bir alan ad\u0131 olarak kabul edilir. Bir hata yapt\u0131ysan\u0131z veya ba\u015fka bir uzant\u0131 almay\u0131 tercih ediyorsan\u0131z, bunu ayr\u0131ca kaydettirmeniz gerekir.<\/p>\n","protected":false},"excerpt":{"rendered":"TLD, web sitenizi olu\u015fturmak istedi\u011finizde bir alan ad\u0131 se\u00e7erken g\u00f6z \u00f6n\u00fcnde bulundurman\u0131z gereken temel \u00f6gelerden biridir. Peki TLD&hellip;\n","protected":false},"author":20,"featured_media":12689,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"","csco_page_header_type":"","csco_appearance_grid":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[358],"tags":[370,306,274,298,371,307,308],"class_list":{"0":"post-12675","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-domain","8":"tag-co-domain","9":"tag-com-domain","10":"tag-domain","11":"tag-domain-sorgulama","12":"tag-io-domain","13":"tag-net-domain","14":"tag-org-domain","15":"cs-entry","16":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TLD (Top Level Domain) Nedir? \u00dcst D\u00fczey Alan Ad\u0131 Uzant\u0131lar\u0131 Hakk\u0131nda Her \u015eey - Hosting.com.tr<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hosting.com.tr\/blog\/tld\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TLD (Top Level Domain) Nedir? \u00dcst D\u00fczey Alan Ad\u0131 Uzant\u0131lar\u0131 Hakk\u0131nda Her \u015eey - Hosting.com.tr\" \/>\n<meta property=\"og:description\" content=\"TLD, web sitenizi olu\u015fturmak istedi\u011finizde bir alan ad\u0131 se\u00e7erken g\u00f6z \u00f6n\u00fcnde bulundurman\u0131z gereken temel \u00f6gelerden biridir. 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